Artificial Intelligence scientific communication in Hong Kong!

"Artificial Intelligence in Commercial Airlines: User Perceptions and Its Impact on Customer Experience" (Dr. Joan-Francesc Fondevila-Gascón, Dr. Óscar Gutiérrez-Aragón, Dr. David López-López and Gonzalo Curiel-Barrios) is the scientific communication accepted in the Digital Marketing Research and Customer Experience’ Track of the 2025 Global Marketing Conference at Hong Kong, in the Hong Kong Polytechnic University (from 24 to 27 of July). Go ahead!